Men’s Health Magazine is the world’s largest men’s magazine brand reaching 12 million readers a month and dedicated to quality information affecting all aspects of a man’s life. Featured articles focus on fitness, nutrition, careers, and health issues. In the May 2008 issue the aronia berry was featured as the Stealth Health Food stating, “No fruit packs more anthocyanins, potent … antioxidants,” and Okī was named as THE place to get it. Even this mega-magazine empire recognized Okī as the best aronia source available and announced to all 12 million of its faithful readers.